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The Go Giver: Accepting payment for Value June 23, 2014 – Posted in: Sales

accept payments online, accepted for value, list of payment methods, online small business, payment gateway I read the book The Go-Giver a few years ago and I really liked the message it had to offer. In fact, it’s probably one of the best books I have read on over-delivering and reaping the rewards of doing so. Although I think the book had some great points, I also have some serious issues with it. But before…

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Knockout Strategy: Get customers to buy your product May 17, 2014 – Posted in: Sales

Your reputation on the streets: Business Muscle In this article we are going to talk about how to attract customers to your business and how to get customers to buy. Having a great product is great but it ultimately means nothing if you don’t know how to get people to buy. Let’s pretend you are a prized mma fighter and you have a premier fight scheduled in 4 months for a $400,000 prize.  How are…

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How selling works and why selling is important May 3, 2014 – Posted in: Sales

Once customers have entered your doors, the next step for you as a business is to effectively sell something. Whatever business you are in, you must sell.  This is because selling is of utmost importance to the success of your business. However, sales isn’t just convincing people that your product or service is fantastic.  Selling includes your image, your brand, and how well you serve your customers. Dispite the negative ideas people associate with selling,…

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How to sell more: ”Sell” Less! March 30, 2014 – Posted in: Sales

Value client relationships This method flies in the face of many sales programs that tell you to get clients to buy $XXXX amount in the first meeting.  It is extremely unfortunate that many business hire professional con artists to lie and steal from customers. I know because I have seen programs geared to this objective.  They teach sales people to take as much money in the first meeting as possible and they even reward their…

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